Volkswagen drives his new one Name strategy for the e-car models further forward. After the planned for 2026 Id. polo Could just a year later from the Id.3 Officially the Id. golf become. This would make Volkswagen his well-known compact-class tradition in the Electromobility transfer.
Well-known names for e-car switch
Volkswagen boss Thomas Schäfer Recently explained that model names such as Polo, Golf or Passat were firmly anchored in people's minds. Therefore, these names will also be taken into the electrical future. The abbreviation Id. remains as a technology brand, while the actual model name orientation and emotional bond creates.
With this strategy, Volkswagen says goodbye to a purely numerical logic such as ID.3 or ID.4. In the future, known names such as golf or polo make it easier to get started with e-mobility.
Starting shot with the ID. polo
The first series model with the new approach is the Id. polothat will be launched in 2026. On the IAA Mobility 2025 Should already be shown pre -series vehicles.
The planned order:
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2026: market launch Id. polo
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2027: Next generation of the Id.3 as Id. golf
This could be the compact car classic golf soon preserved his fully electric counterpart - a step that combines tradition and future.
ID.3 special action shows effect
An action in February 2025 showed how strongly known names work: for the Id.3 There were leasing offers at golf levels. Five -digit orders were received in Germany within two weeks.
Sales board Martin Sander explained: "Our goal was to make customers attractive offers that are based on known models. The response has shown how important familiar names and conditions are."
Conclusion: Tradition meets electromobility
With the renaming of the ID.3 in Id. golf Volkswagen consistently continues his strategy. The golf name is preserved, but gets a new role as a fully electric compact class. The past and future in the group's model program merge-and make many customers switch to e-mobility.