VW strongest car manufacturer according to CAM study 2025
from Constantin Hoffmann to Jul 10, 2025

Did you know that Volkswagen Group in the current one CAM innovation study 2025 First place 1 again? After 6th place in the previous year, VW secures itself 109 series innovations the "Automotive Innovations Award" and shows how the traditional group Change to electromobility actively designed. In this article you will learn which German and Chinese manufacturers dominate in global innovative strength and which trends are emerging.
VW in 1st place thanks to the wide innovation power
Volkswagen convinces the experts with one Indexpoint of 205.4 and stands out clearly from persecutors:
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ID.3 GTX: World premiere of the 79 kWh battery (604 km range, WLTP)
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Charging power: 185 kw peak in ID.3 (highest performance in the segment)
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Golf 8 Ehybrid: Savings world champion with 0.3–0.9 l/100 km consumption
In addition, VW sets the Over-the-air update Stand levels: engine power and acceleration can be increased subsequently via software.
Chinese manufacturer consolidated strongly
For the first time since 2017, China's innovation is slightly dropped 46,5 %, but three OEMS conquer top ranks:
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Byd: 2nd place with 111.7 points
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Saic: 3rd place with 69 points
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Geely: 4th place with 62.1 points
Cover five Chinese corporations (including NIO, GWM, XPENG) 75 % the region's innovative strength - a harbinger of upcoming consolidations.
German manufacturers turn down downward trend
After years of light losses, German brands increased their innovation share of 22.8 % to 24.3 %. VW particularly shines, while BMW (19th place) and Mercedes (5th place) catch up. In the next few years it will be crucial whether the "New class" Kley the trend from BMW and other OTA features.
USA and Japan behind
US manufacturers such as GM (6th place) and Ford (12th place) improve easily, but but Tesla slips to 15th place. Japan Stagnated with 5.1 % innovative strength - Toyota falls back in 29th place, Honda and Nissan are behind Hyundai (10th place).
Premium brands and volume manufacturers in comparison
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Audi get the title as the most innovative premium brand in front of Mercedes and Nio, with a focus on interface and Electric cars.
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Volume brands: VW does the race, followed by BYD and LIEBTO.
The Most innovative model 2025 is the Liusto mega (13 innovations), closely followed by Kia EV3 (9 innovations) and the Audi Q6 e-tron.
Ending
The CAM innovation study 2025 occupied: Volkswagen leads the global innovative strength - a proof that German automotive construction successfully mastered the technological change. At the same time, consolidation tendencies in China and catching up to do with US and Japanese brands show that the competition is around Electromobility, Adas and Connectivity will continue to gain sharpness.