Mercedes-Benz presents a new design language with electrical GLC

Mercedes-Benz has its new design language "Sensual clarity" presented - and the first serial representative of this era will be the fully electric GLC. World premiere celebrates the model on September 7th At the IAA Mobility in Munich.

The core of the new appearance is a completely newly interpreted, iconic grillthat is supposed to combine tradition and modernity. The striking design element stands for the next evolution of the brand in the age of electromobility.

From the classic radiator grille to the illuminated design statement

For over 100 years, the Chrome grille has been an integral part of almost every Mercedes-Benz model-from the legendary 600 Pullman to the "line 8" to various S-Class series. What was once a functional element of the combustion era becomes a illuminated work of art.

The new grill consists of three main components:

• Wide, chrome -plated frame

• Gate structure in smoke glass optics

• Integrated contour lighting

There is an optional version with 942 backlit points in pixel graphics that can even be animated. Central star and all -round contour are also illuminated.

Loud Gorden Wagener, Chief Design Officer of the Mercedes-Benz Group AG, "the new grill defines the face of the brand new" and clubs timeless design codes with a modern look that makes vehicles immediately recognizable.

GLC remains bestseller - now fully electric

The GLC has been the best -selling model of the brand for years. In the new, fully electric variant-officially referred to as "with EQ technology"-Mercedes-Benz wants a The turning point in the midsize segment set.

Technical highlights:

• Mb.os Superbrain For networked and intelligent vehicle functions

• New design language also in the interior

• Seamlessly integrated Mbux hyperscreen

• Modernized controls and high -quality choice of materials

In winter tests, the electric GLC was able to collect the first impressions, even if it was still strongly camouflaged at that time.

Outlook on the IAA Mobility 2025

It is quite possible that Mercedes-Benz will publish more details about the interior before the IAA. One thing is clear: With the new GLC, the manufacturer not only wants to set technological standards, but also that Redefine the design of the brand in the electrical age.